You may have recently read about Google changing search results to favor pages that are considered "mobile-friendly." This raises a lot of good questions about how your website or search rankings could be affected. We've had several clients ask us about this recently, and we wanted to put together a quick summary of what this might mean for you.
The use of mobile devices is going to impact how your target visitors interact with your Web properties and Web content. Businesses and organizations that want to get the most out of their websites are going to need to evolve in order to stay relevant for the modern Web browsing person.
Figure out how your customers interact with your business via mobile technology, learn how your website works on mobile, and develop a mobile strategy that will make your prospective clients happy and help your business grow.
Of all recent trends in digital technology, mobile seems to be the most important for businesses. It’s vital for marketers and business owners to understand how mobile will affect the way customers interact with their business through a mobile device and develop a strategy to harness this evolving medium.